What Is The Search Engine Optimization

If you have a website and want to bring a lot of visitors to your website from Internet then you must be aware of the term of Search Engine Optimization, which has been becoming very popular day by day among all of the business personals as a very effective Internet marketing technique or to send any type of information to maximum number of persons all over the world through internet.

As today the world is progressing at fast pace, and Internet is one of those things which is now dominating the world. Today is the era of the Information Technology, where any body who has access to the internet can see any information present over the Internet from any part of the world. Anybody can upload any information over the internet and any body can see that information through internet.

There are thousands of the people who upload so much information over the web about the same topic then than it becomes difficult for us how to bring our source(website) at top. Some of the information are relevant, useful and some totally crap. As today more people have started using the Internet then before thus the power of world wide web has been increasing.

Now if any body wants to purchase or sale any thing, then he use Internet and register his presence over the Internet and this way he is also putting information of his business, products or services over the internet all over the world. Now his information is stored in the global database. This data base has been increasing day by day like the ocean of the information.

Now to access the information from this ocean like database we need search engines through which we can get information from this global database. Without search engines we almost can not access any information from the internet. There are many search engines all over the world,some are local some are global. Google, Yahoo, Bing are such search engines which are local as well as global.

Google is mostly used search engine in the world, or we can say that Google is king of all of the search engines. If you want to get any information about any topic which you don't know, you will type related words in the search box of the search engines then comes the list of the websites which contains the information related to that question which you just typed in the search box.

Suppose you are a business owner or a service provider and you also have a website and your website contains all information about your business, services and products, etc. Now you have been included in the ocean like database of the information where thousands of people already have their websites related to same business, services and products.That means you have thousands of competitors of your business here as well. Now how will you come at the top of all these thousands of your competitors when a user(prospect customer) searches for the services or product which you and these competitors provide. Now the battle begins, everybody wants to be in the top ten results of the search results of the Google. Now you need the help of search engine optimization techniques to rule the internet. Now for coming in top results of the search results either you must learn seo or you can outsource this work to any seo company which would charge some amount for that.

Thus the process used to bring any website to the top ten search results of any search engine including Google using some techniques, methods and tools is called search engine optimization.

How To Get Lots Of Visitors To Your Blog

There are many different ways to drive traffic to your blog like as follows:

Keep posting one blog post per week or at least per month it is the no 1 rule for blog promotion.

Search easy, good and related keywords for your blog to target, and pay extra caution while creating title and meta description and meta keywords of your blog and these keywords should be included. Remember these things are the base of your blog promotion campaign.

Participate in different related forums and blogs comment and post some good comments there and leave a link to your blog.

Submit articles to best articles directories so that you get quality backlinks and traffic both.

Do social bookmarking and Directory Submission for you blog in relevant categories.
Submit your blog in top blog directories.

Use attractive and related images in your blog to make it look attractive so that visitors like to stay in your blog at least for some time.

All the posts in your blog must and must be 100% unique and must contain qualitative and useful information for the users. And must be 100% related to the keywords which you are targeting to promote your blog.

Have patience and keep following above rules, as it is not possible to make your blog famous within one month or one week, it takes some time.

Add facebook page like button and email subscription button on your blog so that visitors can like your facebook page and can subscribe to blog post through email, these two activities would add extra advantage for your blog promotion.

Whenver you post a new blog post share the link of that post in your this facebook page and in your twitter, linkedin, myspace, google plus, account as well, as this way you would also get traffic and popularity of your blog day by day.

On Page Plan For Doing SEO For Website Promotion - I

When we get our website designed and developed by a web designer or web developer, then the process of SEO starts. This starts from doing some on page tasks itself without which SEO will bring no results at all, will be useless totally. So on page work is also as important as SEO work.

There must be some content on your web pages and this content must be 100% unique and quality content, and this must describe what your site is about so that if any user search for the keywords then he or she finds your site's content relevant and useful. Beware Google count this thing  while showing the search results for each keywords, any mistake in this aspect may not bring you good result.

Make sure there must not be too much pictures and also put alt attributes for each pictures , this also helps our website in getting traffic through pictures search, whenever a person searches photos in Google then this way our site can get traffic, and it also help in getting ranking as well. Avoid use of Frames in your site it is not useful for SEO purpose.

Upload meta tags like robots meta tag, canonical meta tag, description, keywords meta tags in the source of the website in the header section as soon as possible. If we add Robots Meta Tag then our website can be crawled by Google and all other bots any time. Canonical Tag would solve the duplication problem of the website means url with www and url with non www would be treated as same by the Google thus benefiting the website promotion.

The title of the website is very important factor, thus while creating title make sure you must include the most important keywords there, and not more than two or three keywords. Usually title tells the Google bots what your site actually is about. So create title of the site very carefully.

Description Tag is also very important, actually it tells Google and other bots about the website, thus help in search results. Keywords tag has now been devalued by the Google and Yahoo but Bing still considers it, as most of the persons would stuff this tag with tens of keywords leading to low quality and irrelevant search results.So while creating description we must make sure that our most keywords are also included in the description. In Keywords Tag do not put more than six or seven keywords, this much are fine, if you want to target more keywords than create more landing pages and target different keywords on these different landing pages so that more keywords are covered up.

After this work, we need to generate Google XML Site Map and upload in the web server of the website through Google Webmaster Account, as a good SEO professional knows that submitting  a site map is as much important as doing link building, without which our hard work will no bring that much good results.Similarly site map for Yahoo is also required it is also called URL List, so it is necessary for the Yahoo Bots. This way whenever any bot comes to your site that will crawl all the url present in the site map, thus multiplying the benefits of your efforts.

We should also register for Google, Yahoo and Bing Webmaster Accounts, this way we also multiply our efforts to get maximum results for our website. For setting up these accounts we must have access to our web server or FTP Details so that we can upload verification files there whenever it needs to prove our ownership over the website.

After doing this we can start promoting our website and after this one another thing which is also on page factor and important as well to track our progress and results, is Uploading Google Analytics code in the source code of the website. For that we need to sign up for Google Analytics and then get the code for our website and upload that in our source code just before ending of the body tag </body>.By analytics you can monitor the over all traffic and their source to your website and the backlinks as well so that you can further plan your activities accordingly for your website promotion.

Now we can start our SEO Off Page Work for the promotion of our site. For off page work and other seotips by a  Search Engine Optimization Specialist keep visiting this blog.

Which Is The Most Important Thing In SEO

What is the most important thing in the SEO process while promoting your website. Many times this question is asked but some persons answers that article submission, some say link building, some say do follow links and what not.

These persons are also right, these activities are also necessary but are not the most important activity of the whole SEO process. Actually right keywords are the most important thing in SEO while promoting any site.

How our site will perform in the race of the SEO depends on the right keywords and description and title of the page, if you have created right keywords,description and keywords then it will be much easier for you to get top ranking and good traffic. So we should try to emphasize on these most important aspects of internet marketing.

And also make sure that the description of your each page must not be same as of the other pages and all description and title must be unique and relevant to that web page.

Make sure that robots tag is also there and set it to be at index and follow. Also Fix the canonical issue of your web page as it is also very very important for SEO purpose, otherwise Google may consider your URL without www and URL with www as two different URLs and would treat your website's content as copied content.

What Actually Is Blog?

A blog is like a news paper or magazine but the difference is that here you don't need to bear all the expenses as it is on internet and free and paid both.

A blog is like a website where you can share any news,ideas, photos, videos, audios, etc that too free of cost.And any body can see your blog from any part of the world and you only can edit your blog.It means you can communicate to the masses all over the world without any problem.

I also have a blog where i write something whenever I get some time.If you are willing to write a blog then first choose a good name and setup a blog on the www.wordpress.com/ or www.blogspot.com/ as these are the best as I think.

Then design your blog accordingly choosing the right template and then think about the topic what you want you write about.Or what subject you are expert in so that your information can be useful to the readers who read your blogs regularly then only he will come to read your blog regularly after a particular period.Better to write at least one article in one week regularly.

By blogging you can spread your information your knowledge or message to the world without any cost so it is also becoming a good mode of communication.

You can also earn from your blog.If at some time thousands of people are reading your blog each week or month then you can display advertisements on your blog either these advertisements can be placed by google adsense or amazon.com or ebay.com or any local businesses.

But for that you need to know how to get lots of visitors to your blog, then only you will be able to get income from your blog, it is not easy task you will have to dedicate yourself to promote your blog, for that you will also have to give some useful information to the visitors so that they come again in future to see your blog.

Always Avoid Bad SEO & Black Hat SEO

These days there are so many seo professional who promise to bring the websites in top ten within few days or few weeks using all bad and black hat techniques, bad seo may effect the website in the long run.

There are also some very effective good ethical seo tips which also brings good result.Though it may take a few days more but ethichal seo techniques are good for the long term.

Many business man who are not aware about the internet marketing does not know what is black hat and what is white hat or ethical seo, they are caught in the web of the spammers and get their website banned by the google in some cases and spend so much money as well for no good results.

Instead of using spamming methods we should try to make our website a best source of the knowledge about the topic which website has.We should put unique and useful content in our website and articles sites as well. Putting unique articles in good articles sites brings you lot of traffic, quality backlinks and helps you bring good ranking results for your website as well.

Is Spininng Article A Good Idea?

As I have much experience in the seo industry of many years and I would suggest you  not to spin a article now as there are few reasons for that which you must know:

Article does not become unique as some of the words are replaced by their synonyms that is all.
After spinning there comes a lot of grammar mistakes and correcting those grammar mistakes would take your good enough time.

 Now Google in its Google Panda Guidelines has changed its policies and make it stiff to use spinned articles, any site which will use spinned articles may be penalized by the Google.

The time and resource which you would spend in spinning in a article is not worth and risk is also involved of being penalized.

Hence in my point of view it is better not to use spinner for the article but better to use unique and informative fresh article for any submission in the article directories for the good results in Google's search engine ranking for your site.

It Is Not The Best Idea To Spam The Web

Although most persons think that spamming is the only chance and thing to do in order to increase the ranking for the  keywords for their web pages but it is not completely true, majority of the persons do not get success by this formula, just a few a get success by this that too by chance.

Never try to fool Google, as it has so many techniques and things and software to detect any spamming types of activities.Instead of spending lots of money and your valuable time on such activities, try to make your website a good source of knowledge and information and try to give visitors the best user experience, that is the only thing that Google wants.

All there are a lot of people who promise to bring top results within one week or so , but in many cases the website is banned by the Google for practicing wrong methods called spamming. Thus for long term it is not good to use spamming methods but to use ethical and organic seo methods.